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How to Start a Blog in 2018 (and beyond)

I often see this type of question on Quora and other places. It's either:

  • How do I start a blog? Or,
  • Who can start a blog?

These are questions born of fear. Fear of failure and fear of the unknown. Fear that other people can do this but certainly not me.

That's my opinion, of course. I used to be a lot like this. But I changed myself. Out of necessity.

See, I used to be afraid of my own shadow. I couldn't speak in public. I wouldn't come out of my room when family company came over.

It was…horrible.

In college, I wound up taking 4 classes to bypass the public speaking course I had to take to get my AA (which I'm pretty sure I never got–though I did eventually get my BA in Economics as well as an MBA years later).

I was afraid of technology. Now, I'm not. (By the way, that MBA was in “Technology Management.”)

What did I realize along the way? There was never anything to be afraid of.

What changed for me? I simply said to myself, “If he can do it, so can I.

This, by the way, is how I sky dived for the very first–and last–time. “If he can do it, so can I.

Tell yourself this: If Bill can do it, so can I.

It's really that simple.

I'm not special. I'm not smarter than you. I'm certainly not better than you.

So, getting back to the question: Who can blog? And, how do I start a blog?

Let me tackle each question in turn.

Who can blog?

Read this. See the man in the picture at the top of the article?

That guy is Jon Morrow. He can't move anything but his face.

You read that right. He cannot move anything but his face.

He uses speech recognition to blog. He's reached over 5 million readers. He's been the top contributor at 3 top blogs.

He's a millionaire.

He didn't inherit the money. He EARNED it.

“If he can do it, so can I.”

Okay, you probably can't be as successful as he's been. Nobody else has. But look what he's done. He can't even type.

I've long said that if you can use a word processor, you can blog. It's that easy.

But Jon can't even type. And yet, he blogs.

“If he can do it, so can I.”

Repeat after me: If he can do it, so can I.

Moving on…

How do I start a blog?

The ass in me wants to say, “Start.”

I know it's easy to say. But c'mon, it's easy to do! As the god of shoes says, “Just Do It!”

There is ZERO reason, zero excuses, for not starting a blog TODAY.

Look, I've been building websites since 1996. I know a thing or two because I've seen a thing or two. (Note to self: I must stop watching commercials.)

Back in '96, it was hard to build a website.

Now? Easy as Sunday morning.

Here's what you do: (write this down)

  • Get a domain name
  • Get a web host
  • Install WordPress (follow your web host's instructions – at A2 Hosting, there is a simple “script installer” you can use to make the WordPress installation “push-button” simple)
  • Start typing (or talking, as the case may be)

See how easy that was?

I'm not kidding. It's easy. Now, Just Do It!

(If you need more help than that, I am available for consultation. I've also got some how-to blogging courses that I'm currently re-tooling to go along with the release of WordPress 5.0. Stay tuned on that.)

Want me to read this post to you? Just click the play button!

The Secrets of Maintaining a Consistent Blogging Schedule

Summary: Consistent blogging is where the money is. Sure, if you have a very small niche, you can probably post a few articles and call it a day. That isn't what we're doing here! Get yourself on a schedule. You will thank me later.

You now know how to choose a niche, monetize your blog, drive traffic to your blog, and create posts that promote affiliate products and engage your readers.

But here’s the thing:

The secret to creating a successful blog is to post regularly and consistently.

Think about it. If someone visits your blog for the first time and sees a lot of useful content, you can bet they’ll bookmark your blog. If they join your list, they’re sure to visit it again in a matter of days.

But imagine if they check back again in a few days, and there’s no new content. No big deal – at least not yet. Then they check back in another few days. It’s been a week now, and still no new content. They check back in a week – and still nothing new. That’s two weeks without new content.

So what happens?

The visitor is unlikely to check again. She’s lost interest. She may even remove your blog from her bookmarks since your blog isn’t helping her solve her problems.

Fortunately, you can avoid all of this.

A slow website will kill your rankings and user experience. Want to know how to speed it up? Click here.

The solution?

Commit to a regular blog posting schedule. You should post at least once a week, but posting a couple times per week is even better (as it keeps people coming back to your blog more often).

Here then are five tips for keeping a consistent blogging schedule

1. Write it on your calendar. Do you have a to-do list or calendar where you note important tasks you need to do or appointments you need to keep?

If so, schedule in two months of blog posts on your calendar right now – and keep scheduling them until you’re in the habit of blogging.

And if you don’t have a calendar or to-do list? Then start one immediately to help you stay focused and on track.

2. Vary your posts. Not every post you create needs to be a 4000 to 6000 word article. Sometimes you may post a single 100-word tip. In other words, you don’t need to spend hours per week maintaining a blog. Change up your post length.

3. Create weekly features. Earlier I mentioned you could create a weekly feature, like a “question and answer” session where you answer questions from your readers. You can also create weekly features like a “Product of the Week” or even just a “Tip of the Week.” You can also do “roundups” of the most popular blog articles others have posted in your niche.

The point of these features is twofold:

First, they help keep you motivated to post regularly, since you know your readership is looking forward to them. And it keeps your readers coming back regularly.

4. Pre-write your content. You don’t have to set aside an hour or two each week just to blog. Instead, you can spend several hours at a time creating several blog posts. Then you can publish them at a later date. Or better yet, create them today, click “Edit” next to the “Publish Immediately” button, and choose a future date for WordPress to post your articles!

5. Outsource your posts. If you enjoy blogging, then feel free to create the content yourself. Otherwise, visit or to find a ghostwriter in your niche who can create (and maybe even publish) your posts for you!

Today’s task: Create a weekly (or twice) weekly blogging schedule and then add this schedule to your calendar.

And tomorrow?

Well, since you’ve come to the end of this course there aren’t any lessons left.

That means it’s up to you now to apply everything you’ve learned.

Hopefully you’ve been completing the tasks at the end of each lesson. If not, please start working your way through them immediately. Because the sooner you start, the sooner you can earn money as a blogger!

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