Every once in a while, I'm reminded of Kevin Kelly's article, “1,000 True Fans.” Well, tonight, I watched a video of Kevin talking about the concept. It's a YouTube video:

Obviously, there's a lot more to it than just this. But I LOVE the concept. And it's scalable and malleable.

And it fits perfectly into what I talk a lot about, especially in my Mastermind – building your audience.


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Kevin Kelly, one thousand true fans


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