Welcome to this week’s Mar-Tech Roundup!

YouTube Updates Marketers Need to Know

YouTube recently made several updates that are important for marketers to know, including changes to the YouTube Partner Program eligibility criteria, new tools for analyzing video performance, and the ability to add more than 15 seconds of music to Shorts.


Understanding Long-tail Keywords: How to Find the Best Ones for SEO

Long-tail keywords are specific search queries that tend to have lower search volumes than short-tail keywords. However, they can be more effective for SEO because they are less competitive. By targeting long-tail keywords, you can attract more targeted traffic to your website and improve your search engine ranking.


4 Reasons Why You Should Hover Over Links Before Clicking

Hovering can help you prevent accidental clicks, determine the security protocol of the URL, and see the full link, including the domain name. It can also help you identify malicious links that may be hidden in phishing emails. The article also provides instructions on how to hover over links on different devices.


6 Ways ChatGPT Can Improve Your SEO

ChatGPT can be used to automate SEO tasks and improve the quality of content. This article shows you six ways it can improve your search engine optimizations. Note, though, that AI tools can be expensive and constantly evolving, so it is important to use them wisely.


Boost Your TikTok Strategy with Publer’s New Update – Schedule and Post Directly to TikTok

Publer lets you schedule and post TikTok videos, analyze your analytics, and discover the best times to post.


That wraps this edition of the Mar-Tech Roundup! See you soon.


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