We’ve been there: the next social media post or blog article is due, and you’ve been so busy that you’re just now looking for a great topic to cover. You feel the pressure as you work to get it done quickly, and once it’s published you can barely enjoy the sense of accomplishment before your next deadline arrives.
When you understand what content marketing really is, you know that means sticking to a publishing schedule. Just one small delay can throw the whole thing off.
That’s why an actionable content calendar can transform the way you’re able to develop, find, and publish content consistently. Great content calendars can be simple — as easy as working with an Excel spreadsheet. Even better? There are tons of ready-to-use templates available to help you get started.
content calendar, editorial calendar