Category Archives for "Podcast Archive"

This is where my podcasts go.

Internet Marketing Muscle Podcast Episode 110

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Hi and welcome to the Episode #110 of the Internet Marketing Muscle Podcast.

[tweetthis url=”http://goo.gl/APwUvP”]Use this little-known keyword research method to find content marketing ideas.[/tweetthis]

Show Notes

  • Episode #10!!!
  • Dedicating this one to Jeff Bezos.
  • We’re diverting a bit from the regular format. Hey, maybe THIS is becoming the REGULAR format. I dunno.
  • Let’s get started!

A new way to do keyword research

  • Okay, it’s not new.
  • But it’s not used often and talked about even less.
  • And it’s sort of an “inside-out” approach.
  • Amazon search…watch the video to follow along.

Keyword research, Amazon-style

  • Go to Amazon.com.
  • Search a keyword phrase.
    • EXAMPLE: List building
  • Examine your search results—I call this the “macro view.”
  • Go look at those results, one-by-one.
  • Examine each one carefully—I call this one the “micro view.”
  • Look in the title, description, review titles & text, book categories…
  • Do as much intelligence gathering as possible. It will pay off.

Jot down the keywords that stand out

  • Jot down all the keyword phrases that jump out at you.
  • Compile into a list.
  • Use this list for writing blog content that people are actively searching for.
  • You can even categorize these posts into a single category and dominate Google.

Lifehack

  • Want to know how I make the PDFs for the show notes?
  • I write a blog post.
  • Then I use Print Friendly, a WordPress plugin.
    • Save it to Google Drive, get the link to share, then go back to the post and hyperlink back to the PDF.
    • Sounds convoluted, but it’s easy and gives a better user experience than me telling you to click the button
  • For more great lifehacks, subscribe to the Slackerize Newsletter

Final Thoughts

  • Thanks for listening.
  • Subscribe to the podcast on iTunes and Stitcher (and leave a review, please).
  • Sign up for podcast notifications at https://internet-marketing-muscle.com/podcasts/
    • Exclusive “insider tips”
    • Members’ Only announcements
    • Upcoming podcast topics
    • Tools to help you build your business

Resources

Get this post as a PDF. Handy for quick reference. Like this podcast? Give me a dollar.

Internet Marketing Muscle Podcast Episode 109

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Hi and welcome to the Episode #109 of the Internet Marketing Muscle Podcast.

[tweetthis url=”http://goo.gl/HRwY1V”]Lend a helping hand – give me a Tweet, please :)[/tweetthis]

Show Notes

  • Dedicating this one to Seth Godin (leader of permission-based marketing).
  • We’re diverting a bit from the regular format.
  • Let’s get started!

The 5 things you need to build a responsive email subscriber list

  • Optin form on every page
  • Multiple landing pages
  • A more-than-solid offer
  • Thank you and confirmation pages that are crystal clear, describe in detail what your new subscriber should expect, and solid Calls-To-Action
  • An email sequence that makes sense
  • Optin forms – Thrive Leads
  • Landing pages – Thrive Content Builder

Lifehack

Final Thoughts

  • Thanks for listening.
  • Subscribe to the podcast on iTunes and Stitcher (and leave a review, please).
  • Sign up for podcast notifications at https://internet-marketing-muscle.com/podcasts/
    • Exclusive “insider tips”
    • Members’ Only announcements
    • Upcoming podcast topics
    • Tools to help you build your business

Resources

Get this post as a PDF. Handy for quick reference. Like this podcast? Give me a dollar.

Internet Marketing Muscle Podcast Episode 108

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Hi and welcome to the Episode #108 of the Internet Marketing Muscle Podcast.

Show Notes

  • Episode #8!!!
  • Dedicating this one to Donald Trump. Because I can.
  • Let’s get started!

Content Is King

  • You know this
  • Everybody tells you this
  • It’s hard
  • No, it’s not
  • Have a plan
  • Just do it
  • Here’s how:
    • Keywords
    • Good title
    • Variations of KWP
    • Elements of style
    • Tags & Categories
    • Meta description
    • Share the hell out of it and encourage others to do so as well
[tweetthis url=”http://goo.gl/EoippZ”]Content creation is king. Here's how to master it.[/tweetthis]

Mindset

Lifehack

  • Skitch – from the makers of Evernote
  • Great for screen grabs
  • Can easily save to hard drive or Evernote (handy)
  • For more great lifehacks, subscribe to the Slackerize Newsletter

Final Thoughts

  • Thanks for listening.
  • Subscribe to the podcast on iTunes and Stitcher (and leave a review, please).
  • Sign up for podcast notifications at https://internet-marketing-muscle.com/podcasts/
    • Exclusive “insider tips”
    • Members’ Only announcements
    • Upcoming podcast topics
    • Tools to help you build your business

Resources

 

 

Get this post as a PDF. Handy for quick reference. Like this podcast? Give me a dollar.

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