Archive for 'WordPress'

How to Get a Complete WordPress Video Tutorial on the Cheap

I just completed a set of 43 (yes, 43) training videos on how to do nearly everything in WordPress, from installation to configuration and customization, backups, use, and I even threw in some extras (okay, not some…a LOT).

If you want to get them before the price goes up to $97, go here:

The Ultimate Guide to WordPress

Right now, they’re priced at a door-busting $9.95. Yes, less than a hamburger in San Francisco.

WordPress Readiness Checklist

Here's a little something I put together that helps remind me of all the little things that need to be done when setting up a WordPress website.

WordPress Readiness Checklist

Adding Photos to a WordPress Photo Gallery

This is Part 2 of a 2-part video series on adding a photo gallery to your WordPress website. The first part, Photo Gallery Plugins for WordPress, showed you how to install the 2 plugins you need for this.

This post will show you how to add and edit photos and galleries to your WordPress website.

Moving WordPress

How to move WordPressSometimes, you may have a need for moving your WordPress blog from one "location" to another. For example, many people install their blog in a subdirectory on their main site called "blog" and then want to move it to the root directory:

http://www.internet-marketing-muscle/blog ==> Move to ==> http://www.internet-marketing-muscle/

Why? That's another story. See "How to Have a Static WordPress Website with a Link to Your Blog" for more on that.

Here's a nifty little article, directly from WordPress.org, that shows you exactly how to move your WordPress blog. This works equally well with regard to moving your blog within your own site or moving it from one webhost to another.

==> Moving WordPress

Another, better, safer, quicker–but more expensive method (i.e., it's not free)–would be to use WP Twin. It does all that is suggested in the article above and zips up everything into one compressed file that you can download to your PC that you can then place anywhere you please. Pretty cool.

Why WordPress Works

Why WordPress WorksI was going to title this post "Why WordPress Rocks," but I thought that was too amateurish for a post about how a business can use WordPress for its Content Management System (CMS).

Nevertheless, WordPress (WP for short) really does rock because it works!

Here's why I love WordPress for business use:

  • WordPress is free
  • WP is modular
  • WP allows the end user to create his or her own content
  • WP is easily setup and configured

As I tell my clients, if you can type, you can use WordPress. It's really an elegant and thoughtfully-designed website platform. Gone are the days when WP was pejoratively called a "blog."

Of course, it can still be used as a blog. Or as a standalone website. Or a combination of both. One of the many things I like about WP is its flexibility.

Plus, the Search Engines love it, which makes your onpage SEO efforts a lot less painful than they used to be.

Here are the main pieces of a WP website:

  • Core files
  • Database
  • Theme
  • Plugins

Most webhosts have a cPanel which has a WordPress installer, usually Fantastico or Simple Scripts. These installers make installing WP an extremely simple and quick task. Essentially, you click a button, tell the installer script your URL, and follow the prompts. Automatically, your core files are installed on your host's webserver, your database is created, a default theme is put in place, and you're ready to configure WP by logging in.

After WP has been installed, your installer script will email you your login credentials and URL. Log in (don't forget to change your password!) and do your initial configuration. Change your theme if you want.

Customize your WP installation with plugins that add functionality to your site.

Here's a link to a video where I show you how quickly I can set up a WP website, starting from purchasing a domain all the way to logging in and configuration.

http://youtu.be/2g5IuPiQqRI

(Note that there is no audio, by design)

And yes, I did use a software tool to automate the configuration. But even without it, anybody can set up a WP website in way less than a day.

I could never say that about static websites I built back in the early days (late '90s and early 2000s).

There are many hundreds–if not thousands–of free themes available for WP and there are probably just as many "premium" themes for it. You can easily change the Look & Feel (L&F) of any WP site simply by changing your theme.

I will say that premium themes are generally better than free themes, but–like anything else–your mileage may vary. Some paid-for themes I have used successfully are:

They are set up from the beginning with onpage search engine optimization already pre-configured. Plus, they have flexible skins (you can change the L&F even more with skins that overlay right on top of a theme).

Finally, after configuring your WP installation and setting the theme you want, you add plugins to give your website more functionality. Here's a list of plugins I recommend:

Recommended WordPress Plugins

Once you've done this last step, you're all set to write content. Remember, Google, Bing, and Yahoo all love fresh, new content. You are the best person to write content for your website–not some "webmaster" who really is master of nothing (except maybe HTML and other code that simply is not necessary to know any more).

We are talking about real websites that work for real businesses. Not fancy websites that make webhosts and web designers proud of their work.

The proof, as they say, is in the pudding. WordPress and other "blog platforms" simplify professional website setups that deliver quick, tangible results. For most businesses, that means increased foot traffic and more phone calls.

Finally, they're a little dated (they show WP version 2.9; the current version is 3.0), but here is series of how-to videos about WordPress.

 Page 1 of 3  1  2  3 »