Archive for 'Relationship'

List Building 101 Tip #2

Sunday, August 30th, 2009 at 2:28 pm  
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Tip #2 — Understand That People Are More Likely To Buy From Those They Trust

You’ve probably noticed that it can be difficult to get new customers to buy from you. {{{List_Building_101|premium}}}Some people simply will not buy from those they’ve never heard of and don’t have a relationship with.  You will usually have to "presell" to them before they will make a purchase. This is especially true since identity theft and fraud have become more prevalent.

The good news is that people will join your list because they view it as a lower risk than making a purchase. All they need to do is hand over their e-mail address and they are "in." This gives you the opportunity to gain their trust and build a relationship that can lead to repeat sales down the road.

Want to learn more about list building? Check out List and Traffic.

List Building 101 Tip #1

Sunday, August 30th, 2009 at 2:07 pm  
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As a special bonus, I'm giving you 101 daily tips on how to make a better email marketing list.

I'm going to give you — literally — 101 tips on building a responsive email marketing list.

That is to say, I will help you build a list of ready, willing, and able prospects!

How does that sound?

*** Here's your first one *** {{{List_Building_101|premium}}}

Tip #1 — Build Your Own Business While there is a lot to be said for getting to the top of the search engines and advertising to promote your business, there’s nothing like having your own list.

A list is something that you control at all times.

You control:

  • Its size
  • Your relationship with members
  • How much money you make

By having a list, you are building your business on solid ground.

That's not to say that search engine traffic isn't wonderful and you should quit advertising. However, developing a list of leads or customers can be worth much more to you in the long run when combined with both of those methods of traffic.

If you need a killer email list manager, look no further than Aweber. It's economical, reliable, and easy to use!

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